We organised our 1st Vegan Beauty Party with Devance Cosmetics! A unique beauty moment to take a break and take care of yourself. All you have to do is sit back and enjoy. Our 1st Vegan Beauty Party is organised with Devance Cosmétiques. A hair care brand in line with our values. Founded by France-Aimée Gaïl, we thought it was important to let her talk about her brand and its values!
- Could you introduce yourself?
I am France-Aimée GAÏL, doctor in organic chemistry, CEO of the Livenat sas laboratory and co-founder of the Devance Cosmetics brand.
- Can you tell us about Devance and its differentiation?
Devance Cosmétiques is the natural organic and vegan hair brand dedicated to textured hair. It offers freeze-dried powder hair care products based on dictamus and okra and styling products based on flax grown in France.
- What is the main treatment?
The flagship treatment is the deep moisturising treatment because it is universal.
- What is the routine for dry and brittle hair?
The recommended weekly routine consists of a moisturising and sheathing shampoo with our 100% Nat&Soft shampoo, a moisturising mask (to be alternated with our deep moisturising treatment at least once a month) and a 100% Nat&Bio nourishing oil. For styling (always on damp hair), we choose our Leave-In Curling Cream or our Essential Balm depending on the hair texture.
- What is your relationship with your hands?
I got my first manicure kit when I was 12 and I've been pampering them ever since 😊. Especially since with my job as a chemist, I wash my hands very often: it's my work tool. So I take great care of them!
- What values do you share with 23Beauty Paris?
Inclusion, respect for animals and nature and entrepreneurship.
- What is your favourite 23Beauty Paris colour?
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