Our story

"2, 3 THINGS ABOUT US"

Virginie Bapaume, founder :

"I founded 23Beauty Paris to offer vegan nail polish and natural skincare products made in France. I wanted to find natural nail and hand care products.

But above all, I wanted to go back to the beginnings of beauty: to have fun with colours, to rediscover pleasing textures and to take care of myself.

Beauty is an agent of change. 23Beauty Paris is a brand that does not separate generations by being inclusive.

There is no age to be assertive, to feel confident, to feel beautiful and we are here to respond; Beauty without compromise.

There are surely 2-3 colours, 2-3 treatments, 2-3 essentials, at 23Beauty Paris, for you!"

"Vegan nail polishes & values "

At 23Beauty Paris, we actively promote responsible, diverse and committed beauty.

In an age where diversity is on everyone's lips, we make it a reality by addressing everyone and ignoring beauty standards.
In an age where ecology is a challenge, we are taking a stand, favouring natural ingredients for our care and recyclable materials;
Our care formulas are bio-sourced, from laboratories located in France with over 20 years of experience.
Our formulation charter is our guarantee that your nails and skin will be beautiful and safe (and fun).

At 23Beauty Paris you choose :